Every frag. Every clutch. No filler. A calm, deadpan gaming channel for brands that want a clear message and an honest read.
Pre-launch: no paid partnerships to date
Frag Panda is an independent gaming creator brand built on calm, deadpan commentary: gameplay, clutch highlights, funny moments, first impressions, reviews and honest takes. No clickbait. No rage bait. No filler. We credit other players and other creators by name.
Our mascot is Bam, a deadpan panda with an octagonal scope eye. The same restraint runs through the writing, the thumbnails and the sponsorship reads.
Our intended audience is 16–30 year-olds who play shooters and big multiplayer games. They watch mostly on phones through Shorts, TikTok and Reels, and on TV or desktop for long-form.
Current numbers: YouTube has 550 subscribers (checked 10 Nov 2026). TikTok, Instagram, Facebook, X and Twitch profiles are newly opened. Live audience demographics and geography will be published here once there is a statistically meaningful sample. Until then we do not estimate them.
Long-form, one episode a week: a full round or match, plainly explained, with decisions and clutches shown without hype.
60–90 second Shorts, four to five a week: one decision, isolated and explained.
First impressions and reviews that say plainly what works and what does not.
| Format | What it is |
|---|---|
| 30–60 s integration | A clearly disclosed segment inside a video, spoken and on-screen. |
| Dedicated video | A full video about one product, game or update. |
| Shorts shout-out | A single short, disclosed, pointing to your page. |
| Product placement, end card, pinned comment, description link | Lighter add-ons to any of the above. |
| Live read or overlay | On streams, once streaming starts. |
Every placement carries clear disclosure. See the standards below.
Rates are quote on request. At this stage we base quotes on verified 30, 60 and 90-day median views, not on subscriber counts, and we publish real figures here as they exist. Usage rights, exclusivity, paid amplification and extra revisions are priced separately.
None to date. When we work with a brand we will list the deliverable, the date and the disclosure used.
Business and sponsorship enquiries go through the contact form. Handle everywhere: @fragpandahq.
Last updated 10 November 2026.